Learn About Us, Our History, and Our Future

Huron Valley Financial, Inc. –  NMLS 130672

Our History and Our Future

At Huron Valley Financial, Inc. (HVF) we understand that you, our customer, are the number one priority. Our licensed Loan Originators take the time to listen to your needs and work to tailor a loan that fits like a glove! We understand life can be complicated, hence our motto “Your Lender For Life!”  We are a full service mortgage banker offering Conventional and Jumbo financing as well as FHA, Rural Development, Renovation loans, Construction loans, and even Portfolio financing.  We also provide Reverse mortgages for seniors.  Whether you are purchasing or refinancing, don’t make a choice before you contact a lender who will meet with you in person and actually shake your hand!

Huron Valley Financial is locally owned and operated in Michigan, where it all began and where our Shareholders, Executive Management Team, and Board of Directors all call home.

Huron Valley Financial, Inc. was founded in 1997 by Eric Bradley and Bill Roberts with one small office and seven employees. In 2003, the principals furthered their commitment to Michigan by building their 20,000 square foot headquarters in Ann Arbor.  Since that time Bradley and Roberts carefully and methodically grew the company into a regional leader in mortgage lending with a number of locations including Ann Arbor, Birmingham, Brighton, Clarkston, Fenton, Southgate and Sterling Heights.

As the company grew, Amaechi Udoji joined the firm to support this growth, leading the organization as Vice President of Sales.   In 2012, Casey Daniels joined HVF to expand the company footprint both in Michigan and nationally.  Casey continues to look for growth opportunities with like-minded mortgage professionals throughout the country.  In 2013, Melinda Cain became a part of the HVF team, bringing her vast experience in retail sales and operations.  Most recently, Melinda championed the creation of our wholesale lending division.

As we look forward to a great future, we look to the past for lessons learned. Over the years, the cornerstone on which HVF was founded has never changed, rather has proven itself time and time again. You, our customer, are the number one priority at Huron Valley Financial, Inc. We understand that in today’s banking world, customers need an advocate who will tirelessly work to earn their trust; we strive to earn your trust and business with each new day. Welcome to Huron Valley Financial, Your Home Lender For Life!


Executive Management

Amaechi P. Udoji

734-669-7318
E-mail Amaechi
NMLS# 1316000

Bill Roberts

734-669-8000
E-mail Bill
NMLS# 131621

Casey Daniels

734-669-8000
E-mail Casey

Eric Bradley

734-669-8000
E-mail Eric
NMLS# 131784

Melinda Cain

734-669-8000
E-mail Melinda
NMLS# 153078